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Wine tourism is a great way to learn about the people, culture, heritage, and customs of an area. Some of the famous wine producing regions of the world have been producing wine for centuries or even millennia, and the production and consumption of wine is deeply ingrained in the local culture.

Visiting wine producers provides contact with local farmers and artisans who care deeply about the area. Wine growers are farmers, and their perspective on the local area, and life in general, tends to be different from other locals typically encountered while traveling.

For the oenophile, wine tourism is a wonderful way to better understand terroir (land, area), tasting wine at a wine shop or in the comfort of home provide a hint at the terroir that produced the wine. But spending several days visiting the area, chatting with the wine makers and growers, and eating the local cuisine (which has evolved together with the wine for the two to perfectly complement each other) will provide an exceptional context for the wine and will give it a whole new taste when you’ll open that bottle once you are back at home !


Italy

The two regions where the best wine is produced are Piedmont and Tuscany. Both have one particularly important subregion. For Piedmont it is Langhe, where among others the wines of Barolo and Barbaresco are produced. For Tuscany it is Chianti together with the towns of Montalcino and Montepulciano.

Wine tourism is highly evolved in Italy, and many producers offer other services as well. Of particular importance is the agriturismo system of providing accommodation for tourists at the estate, making it easy to explore the surrounding region.

The event of Cantine Aperte on the last Sunday of May is a good opportunity for anyone interested in Italian wine. This is the day many wine producers throughout Italy open their doors for a free tasting of their wines.


Find out more about the Langhe region, while we are working on providing you info on Tuscany and the rest !

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